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Food For The Sweet Tooth

The Trump Brand Remains Popular With DAMAC Owner Hussain Sajwani In The Middle East

Hussain Sajwani has grown in importance for the majority of individuals within the luxury real estate industry following his appearance at the 2018 DAVOS event. At the event attended by world political and business leaders, the DAMAC owner explained his belief in ensuring the luxury real estate market is not flooded by more units than buyers. Hussain Sajwani is one of the world’s leading luxury real estate developers with a global reach extending to his first European property in the English capital of London.

Over the course of his career, Hussain Sajwani has been an innovator within whichever sector he finds himself working in. To create a buzz around Dubai and his DAMAC Properties real estate brand, Sajwani gave away a luxury vehicle with every property sold during the early days of his brand. Throughout his career, Hussain Sajwani has sought out different options for publicizing his brand including the use of strategic partnerships, including those with Bugatti, Versace, and Trump. Perhaps the most eye-catching of the partnerships brokered by Hussain Sajwani is that with the U.S. President Donald Trump.

The relationship between Hussain Sajwani and President Trump remains strong but has shifted a little after the real estate mogul ruled himself out of foreign deals during his term in The White House. Hussain Sajwani now does the majority of his work partnering the Trump Organization alongside the President’s eldest sons, Eric and Donald Jr. The close relationship between the two families has even seen Eric and Donald Jr. attend the wedding of the DAMAC owner’s daughter in Dubai in 2018.

Strategic partnerships have become one of the most important aspects of the work of Hussain Sajwani and DAMAC Properties as the battle to sell units hots up around the world. Partnering with Versace to design interiors for the planned AYKON ONE tower in the U.K. capital of London shows the forward-thinking nature of Hussain SDajwani and his 2,000-strong team at DAMAC.